Many of you may have noticed more Marin bikes on the trail lately, I know I have. Marin was a big part of the MBAA series this year, they helped sponsor the First Timer category (first timer racers to the series). These folks had a lower entry fee for their first race, got a piece of Marin schwag and at each race we gave away a killer backpack at random to one of these riders. After a full series, we noticed a difference, a big one. Year on year, we had a 38% increase in the number of first timers. That’s huge. We had a grand total of 98 riders try out racing throughout 2013. Thanks Marin for helping us get folks stoked on riding the dirt.
FIRST TIMER GROWTH
2012
Men 1st time – 58
Women 1st time – 13
2013
Men 1st time – 78 +34%
Women 1st time – 20 +54%